Marketplace Specialist (Ride-Hailing) - Abidjan

About the role

The Marketplace Specialist optimizes the supply-demand balance of a ride-hailing platform in Côte d'Ivoire. The role ensures marketplace efficiency, improves driver availability and runs promotion campaigns for riders and drivers, supporting sustainable business growth.

Key responsibilities

• Pricing, promotions and driver policy: implement pricing policies, rider promotions and driver incentives, evaluate their cost-efficiency and impact, and coordinate with Operations, Growth and Marketing so demand campaigns match driver supply
• Supply-demand balance: monitor driver supply and rider demand across areas and peak hours, tracking driver online rate, trip volume, completion rate, rider wait time and cancellation rate
• Data analysis and growth: analyze operational data to find gaps and propose solutions, and build regular reports and dashboards for local and global leadership
• Fraud prevention: detect and prevent fake trips, promotion abuse and collusion, and work with Product, Data and Global teams to strengthen anti-fraud rules and monitoring tools

Required profile

• Bachelor's degree in Business, Economics, Data Analytics, Operations Management or a related field
• 3-5 years of experience in marketplace operations, growth, pricing or operations strategy at a platform-based business
• Experience in ride-hailing, delivery, logistics, e-commerce or fintech is strongly preferred
• Professional proficiency in English (written and spoken)
• Able to work in a fast-paced, data-driven environment and take ownership with limited supervision
• Understanding of the local market and user behavior in Côte d'Ivoire or West Africa is an advantage; experience in a market launch or high-growth startup is a plus

Required skills

• Advanced Excel/Google Sheets
• SQL and BI tools such as Power BI or Tableau are a plus
• Marketplace and platform thinking, data-driven decision making, operational excellence, problem solving and cross-functional collaboration

To apply, send your CV by LinkedIn or by email to the recruiter named in the original posting.