Market Expansion Manager (Setup)

About the role

The Market Expansion Manager will lead the end‑to‑end setup of Xanh SM’s operations in new territories, ensuring a smooth launch of electric‑vehicle services. Based in Abidjan, you will coordinate legal, infrastructure and cross‑functional activities to bring the market to commercial readiness.

Key responsibilities

• Own the full market setup process in line with the approved expansion plan.
• Develop and execute detailed local rollout plans, aligning with the global roadmap.
• Manage legal procedures, permits and licensing to meet local regulations.
• Oversee the establishment of depots, charging stations, offices and other operational facilities.
• Define and implement operational processes, governance frameworks and reporting tools.
• Collaborate with Finance, HR, Operations and other departments to resolve dependencies.
• Monitor setup costs, identify budget variances and propose mitigation actions.

Required profile

• Bachelor’s degree in Business, Operations, Engineering, Project Management or a related field.
• 7–10+ years of experience in market setup, large‑scale rollouts or project management.
• Proven ability to coordinate cross‑functional teams in complex expansion environments.
• Strong understanding of infrastructure readiness and regulatory compliance.
• Excellent problem‑solving skills and ability to work independently in fast‑paced, ambiguous markets.

Required skills

• Project management
• Cross‑functional coordination
• Regulatory compliance
• Infrastructure setup